for the non believers

Tomorrow night, I'll be a panelist for an event called "Blog Out Loud". The purpose of this lively discussion is to talk about the relevance of social media, in particular the power of blogging. 

I know in our industry there are many skeptics of the social media revolution. For those that are, check out this video, it may sway you. For the true believers, not that you need it, the video is further affirmation. At the very least it's thought provoking. 

My good friend, Charles Day, turned me onto it last week. It was perfect timing for the eve of this event. 

Whether it's the savior of advertising is still debatable. But, even the most ardent naysayer will have to acknowledge social media is not a fad but rather a growing fixture in our culture. Will it ever be truly be an effective tool for brands and marketers? Can we monetize it as an industry? How can one personally engage to grow their career, their business, their contacts and their knowledge? These questions and more are the ones we seek answers to. 

If you happen to have to no plans tomorrow night come on by. You may get the answer to some of these questions or just some valuable insight into blogging and social media. If anything it will get you thinking about the future. And, it may make a believer out of you yet. 

The event starts at 7pm. It is hosted by the editorial company THERAPY. They are located in West LA at 2010 S. Westgate Avenue. You were suppose to RSVP by last Friday but if you call the folks at WIREDRIVE (310-823-8238). They are hosting the event. Hopefully, there are some seats left.