acorns, cheese burgers and thanking the thankless

Wouldn't it be great if you could stow away boards like squirrels do with nuts? All those jobs that compete for the same time are just stashed inside a secure place only to be taken out when work dries up. Unfortunately neither life or advertising works that way. 

At the moment, production companies are buzzing. We've even been struggling to get crews. It's quite a contrast to the start of the year when we stopped putting people on hold. Partially it was because I got superstitious. Whenever we had all our top choices available the job inevitably went elsewhere. But, mostly it was because it took us no time to crew up once the job awarded. Everyone was pretty much available. I'm relieved we are ending with a flurry salvaging a less than stellar year. I'm especially happy for the freelance pool that lives without the security of a steady weekly paycheck. 

On Wednesday night, we held the annual Epoch West Holiday party. it's starting to become a tradition. We buyout a little dive bar for the night and bring in a food truck. In the past we've hired a taco truck. This year we switched it up and went with the In 'n Out Burger truck. Great call by the Epoch staff. 

What's really nice about the party is that it's totally apolitical. There are no agencies or clients with the rare exception. The guest make up is staff, spouses, extended Epoch friends but is dominated by freelancers. It's a chance for us to buy a cocktail and some cheap tasty grub for the people in the trenches. 

At the party I had the opportunity to talk to many of the thankless people that make me and my directors look good every day. In particular, I talked to the three production managers who just made the move, were in the midst of making the move or thinking about making the move to producing. They are all very talented and more than ready for the challenge. I'm confident they will all get there in time. The problem is at the moment they're aren't enough at bats to go around. 

After 3 Tecates, 2 tequillas and 1 amazing double cheese burger with grilled onions, I reflected once again about the years past and the year ahead. I looked at all these people that contribute tremendously to the spirit of Epoch Films. They are not permanent residents but they are permanent guests. They are always welcome. I only wish that in 2010 I have more rooms available for them to stay in and can even give some upgrades. A challenging goal but that is part of the promise and excitement of a new year.

I'm off to Mexico for more Tecate and tequilla. Everyone have a great holiday. Look next week for some great guest bloggers.